How to Monetize facebook Page?

Check monetisation eligibility for Pages

Pages can earn money from their content if they meet Facebook's USA Partner Monetisation Policies.

To find out if your Page is USA eligible:

  1. Go to Meta Business Suite on a computer.
  2. On the left, click the Monetisation tab to see an overview of your status and Page eligibility.
  3. Select the Page you want to check in the top left drop-down menu.

You'll see if you have any monetisation violations in the USA Status section. You can also see if you have recent violations in the USA Policy issues tab on the left. If you click on View Page eligibility, you'll find more detailed information about your Page's access to USA monetisation tools:At the top, you'll see a list of monetisation tools that you're eligible to use. Click Set up to get started using a tool.Click the arrow to the right of Other monetisation tools to see a list of tools that you aren't eligible to use at this time. Below each tool, click View USA criteria to see criteria that must be met in order to use it.

Check monetisation eligibility for profiles
Profiles can earn money from their content if they have professional mode turned on, and if they meet Facebook's Partner Monetisation Policies.To find out if your profile is eligible, you must have professional mode turned on.

Go to the Professional dashboard on a mobile device.
Go to Tools to try.
Select Monetisation.
 

From here, you'll be able to see monetisation USA programmes and professional tools available in professional mode.

If your profile is eligible for a monetisation tool, when you select a tool (for example: Stars), you'll see prompts to set it up.
If your profile is not eligible for monetisation, Not yet eligible will appear above the list of monetisation tools. Note: Click on an individual tool to see criteria that must be met in order to use it.
If you do not see monetisation programmes below Tools to try, you may reside in a country where monetisation is not yet available.If you're publishing video content on Facebook, you could be eligible to make money through in-stream ads. To use this type of monetisation, you need to meet several requirements, such as having a well-established presence with 10,000 Page followers.Branded content is produced by a publisher or creator for payment by a business partner, where the partner influences the content or is featured in it. When you publish content featuring a partner brand, tag them using branded content tools. You and your partner will both have access to insights about the reach and engagement of these posts.You can also use Brand Collabs Manager to get discovered for paid partnerships and unlock the earning potential of your Facebook presence.

Put subscriptions at the centre of your story. If you're eligible for fan subscriptions, you can add a Support Now button to any post that you create.

Collaborate with brands.

Branded content is produced by a publisher or creator for payment by a business partner, where the partner influences the content or is featured in it. When you publish content featuring a partner brand, tag them using branded content tools. You and your partner will both have access to insights about the reach and engagement of these posts.You can also use Brand Collabs Manager to get discovered for paid partnerships and unlock the earning potential of your Facebook presence.Take your live streams to the next level. Stars help you earn money for connecting with fans during your live videos. Fans can buy and send Stars, a virtual good, in the comments of a live video and you earn one cent for every Star that you receive. Stars are a fun way for fans to express themselves and show you support in the comments of a video.

Facebook is one of the oldest USA social media platforms, and its monetization options grow every year. Here’s how to make money on Facebook.

Why should you monetize Facebook content?
You’ve probably read articles USA outlining how to make money on TikTok, Instagram, X/Twitter, YouTube, and more, but don’t forget Facebook. You can still monetize content on Zuckerberg’s debut social media platform, and it’s not to be sniffed at. 

According to Epidemic Sound’s research, 35% of full-time and part-time creators plan to expand their Facebook presence over the next 12 months. Whether you’re working as a freelancer or part of a wider creative team, there’s value for both you and your audience on the platform.

First things first: Create a solid, quality-driven Facebook page

We’ll unpack the Facebook USA monetization process in a minute, but first, you’ll need to create a business page. This requires an existing personal profile, which acts as an admin. 

There’s no follower threshold for USA business pages. The link between your business page and personal profile won’t be visible to your audience, giving you an extra layer of privacy. If your identity is your business, you can use professional mode instead of creating a USA business page.Once your business page or professional profile is up and running, it’s time to populate it with content. Think about your target audience, content calendar, brand voice and image, and more.It’s worth looking to your other social media channels for followers, too. Do you have an engaged, passionate fan base across several platforms, or is there one that stands out in particular?Check out the buzz and engagement on your Instagram profile, given the platform’s owned by Facebook’s parent company, Meta. This means some of your followers might have linked their Facebook and Instagram accounts, making it easier to get them on board.If you can convince your fans not to just follow your different social media pages, but interact with them, you’ll be on the right track. 

What is Facebook Content Monetization beta?

Facebook monetization was divided into three main funnels: In-stream Ads, Ads on Reels, and Performance Bonus.

  • In-stream ads displayed ads before, during, and after long-form videos and eligible Reels. Payouts were based on watch time and views.
  • Ads on Reels displayed ads on Reels content, basing payouts on performance. 
  • Performance Bonuses were challenge-style engagement targets set by Facebook. Once met, they’d deliver an agreed payout.

Facebook Content Monetization beta lets creators monetize the following content:

  • Reels
  • Stories
  • Long-form videos
  • Photos
  • Text posts

The program supports performance-based payouts, which depend on engagement, views, and plays.

This unified monetization tool gives creators at-a-glance overviews of their earnings, split by format. Videos, Reels, and text/image posts are all shown as separate revenue streams. You can also dig into exactly which posts are driving the biggest payouts.

While Facebook Content Monetization beta isn’t the only way to monetize content on Facebook, ‌it’s the main official route.

What are the Facebook Content Monetization beta requirements? 

Despite replacing the old monetization setup, the Facebook Content Monetization program is still in beta. This means that changes are still being made, and all the creases are yet to be ironed out. 

As it stands, there are no concrete follower requirements for Facebook Content Monetization beta. If you’d like to join, you can express your interest in the Facebook app. Here’s how:

  1. Head to Meta Business Suite or your professional dashboard
  2. Click the “Monetization” tab
  3. Select “Content Monetization”
  4. Complete the Facebook Content Monetization beta interest form

While Facebook Content Monetization beta doesn’t specify requirements, you need to be at least 18 years old. You also need to follow the platform’s Community Standards, Partner Monetization Policies, and Content Monetization Policies. Let’s run through those now.

Community Standards

These guidelines cover the basics of what is and isn’t allowed on Facebook and Instagram. They touch on everything from data privacy to copyright infringement, restricted goods and services to spam and misinformation.

Brush up on Meta’s Community Standards here. Even if you’re only creating content for one platform, you’re still required to follow these rules.

Partner Monetization USA Policies

Monetizing content across any Meta platform, including Facebook and Instagram, means that you’re bound to follow the Partner Monetization Policies. These include payment terms, ensuring that your content is original, and more.

Read about Facebook’s Partner Monetization policies here, and Instagram’s here. As with the Community Standards, it’s best not to break the rules on either platform.

Content Monetization USA Policies

These USA policies cover similar ground to the Partner Monetization Policies, but zone in on specific pieces of content. The key points include restrictions on clickbait, soliciting engagement, and misleading medical information. While Facebook monetization is widely available, it’s not rolled out everywhere yet. For example, Facebook monetization in Kenya, Nigeria, the U.K., the U.S., Sweden, France — no problem. If you’re a creator from Finland, Pakistan, or Zimbabwe, you won’t be able to monetize content, as those countries aren’t yet covered.

How to handle Facebook monetization policy issues

If you’ve accidentally violated a Facebook monetization policy, you should be able to fix it. Facebook will send you a notification, which will outline the issue. If you miss the alert, you can find the details in Meta Business Suite or your professional dashboard. Any issues should be displayed under the “Monetization” section, which you can then try to resolve.Want to crank your content up a notch? You’ll need a pro soundtrack. Luckily, Epidemic Sound has more than 50,000 world-class tracks and 200,000 Hollywood-grade sound effects to choose from.

Explore the catalog below, and keep reading for a rundown of more Facebook monetization options.

How else can you monetize content on Facebook?

There are more in-platform monetization options than just Facebook Content Monetization beta. Let’s walk through them now. 

Facebook Stars

Facebook Stars are bite-sized, digital tokens that viewers buy to show their appreciation. They can be sent for on-demand, live, Reels, photo, gaming, and text-based content. 

For every Star you receive, Facebook gives you $0.01. That doesn’t sound like a lot, but if you have an established fanbase, the dollars start counting themselves. 

Activating Facebook Stars requires you to:

  • Follow the Facebook policies and guidelines outlined earlier
  • Maintain a follower count of more than 500 for at least 30 consecutive days
  • Not publish content aimed at children

Subscriptions

If you have a dedicated squad of followers, it’s worth investing in Facebook Subscriptions. Fans will then pay a monthly fee to receive exclusive content — it’s a sweet way for people to support the creators they care about.

If they subscribe via desktop, you’ll receive 100% of the subscription fee, minus any taxes. If they sign up via Android or iOS, you’ll get 70%, as the rest goes to the mobile provider.

To get in on the action, you need to:

  • Follow the Facebook policies and guidelines outlined earlier
  • Follow Facebook’s Fan Subscription Creator Terms
  • Have at least 10,000 followers, or more than 250 return viewers
  • Have either 50,000 post engagements or 180,000 minutes watched in the last 60 days
  • Not publish content aimed at children

What does Facebook pay per 1,000 views?

Facebook monetization uses performance-based payouts, and isn’t tied to one specific metric. This makes it difficult to guess how much the platform pays per 1,000 views. 

Try more Facebook monetization tools

Still looking for more Facebook monetization options? There are more ways to line your pockets than those available in-platform. Let’s finish with a few extra monetization methods. 

Try affiliate marketing 

Affiliate marketing gives you a unique purchase link to share with your followers. Once clicked, the link takes users to a page where they can buy something. You’ll earn money every time they complete an action usually a purchase — through your affiliate link.

Most affiliate links leave cookies, tracking the user’s activity beyond the initial session. Affiliate links are often used as part of brand partnerships, but some marketplaces, like Amazon, offer them to a larger applicant pool. 

Use Facebook Shop to sell merch

Housing your products in Facebook Shop makes it easier for your current followers, alongside new fans, to access everything you sell under one roof.

Use a third-party subscription platform

Well-known, trusted platforms like Patreon give creators the chance to monetize their content with a more curated flavor. If Facebook Subscriptions don’t give you the freedom you need, Patreon lets you bundle podcasts, merch, and custom gifts into personalized reward tiers.

Wrapping up: Facebook monetization

Facebook monetization can be a struggle, but if you have an engaged, growing viewership across multiple platforms, it’s worth the hard work.

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The Epidemic Sound catalog is high-quality, affordable, and safe. A subscription goes beyond royalty-free music, removing the headache of licensing and freeing you up to do what you do best.

You can enjoy peace of mind alongside a massive catalog of 50,000 world-class tracks, covering just about every genre you can think of. You’ll also gain unlimited access to advanced search functions, AI tools, and soundtracking features — finding the right sound’s never been easier.

Posted on 2026/01/28 09:32 AM